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Measure cognitive friction to scale conversion rates
Unbias Labs is a web-based UX audit tool that applies behavioral science to identify cognitive friction in digital funnels and landing pages. It provides a freemium model for optimizing conversion rates through human behavior data and scientific analysis.
Ideal for: UX Researchers, Growth Hackers, and Product Managers who need to reduce user bounce rates on landing pages and web funnels using behavioral science.
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Comments (3)
For those interested, I have added a freemium option recently, go test it our
Measuring cognitive friction to scale conversion rates is a clever approach to CRO. Instead of guessing why users drop off, understanding the mental effort your UX demands gives you a much clearer path to optimization.
@chaudharyarun5797 Thanks, and it's not based on random data, it uses a database of biases and how they affect each block of a website that I built over 15years of testing at HSBC, Sky, Pizzahut and more
You aren't losing sales to bad button colours; you're losing them to invisible cognitive friction. Unbias Labs diagnoses the psychological leaks in your funnel.